Online Bidding Platform for Property Market

Our client is a startup business venture that caters to the real estate market in Australia. They offer a digital real estate marketing platform for the competitive world of real-estate trading.
 

• Geographical Constraints: Physical auctions restricted the pool of potential bidders to those who could attend in person, limiting buyer reach.
• High Costs and Inconvenience: Buyers had to travel to multiple locations to view properties and attend auctions, incurring significant time and travel costs.
• Inefficient Process: The end-to-end auction process, from bidding to contract signing, was manual and time-consuming, creating friction for all parties involved.
• Lack of Transparency: Bidding information and history were not easily accessible to a wider audience.
   

QBurst developed a comprehensive, multi-module digital platform to address the client's needs. The Angular-based solution includes web and mobile applications for various user roles, all designed to facilitate a smooth, real-time online auction experience.

The key modules of the platform:

• Master Admin and Agency Web Apps: These provide a centralized hub for managing properties, agents, and auctions. Admins can manage users, view reports, and handle invoices, while agencies can upload property profiles and access auction analytics.
• Customer Mobile and Web Apps: These applications allow buyers to view properties, register as bidders, place real-time bids, and receive instant updates via a live "bid ladder."
• Auction Input Platform (AIP): A dedicated tool for auctioneers to record bids, accept or reject online bids, and initiate the post-auction contract signing process.
• Auction Streaming Platform: This module ensures an ultra-low latency video and audio stream from the physical auction floor, providing a live and immersive experience for online participants.

• Real-Time Data Sync: Used PubNub integration to ensure real-time reflection of bids across all user platforms.
• Ultra-Low Latency Streaming: Leveraged TokBox for a high-quality video and audio stream, making the remote experience feel like being on the auction floor.
• Integrated Workflows: Seamlessly integrated with DocuSign for a secure and efficient post-auction contract signing process.
• Robust Tech Stack: The solution was built using Angular 4, Material Design Lite, and native mobile technologies (Android Studio, Xcode), with a backend powered by PostgreSQL, Redis, and RabbitMQ to handle high traffic and transactions.

•  Increased Market Reach: The solution enabled a global buyer reach, resulting in a 28% increase in auction day turnout and more competitive bidding.
• Enhanced Agent Performance: Agents experienced a 25% increase in listings, benefiting from the platform that advertised their skills and delivered better sales results.
• Reduced Time-On-Market: The platform's efficiency and wider reach helped reduce the average time properties spent on the market.
• Improved Customer Satisfaction: Buyers gained instant access to properties that met their specific criteria, price, and location needs, leading to a more satisfying experience.